Roar into Business Planning for 2014

Last night after a productive and fun local Chamber of Commerce mixer I was out of energy and needed to refocus.  What did I do?  Watch the current season of The Voice artists continue to wow us with their artistry, risk taking, and unique approaches toward music.

Olivia Henken performed “Roar” a pop favorite by Katy Perry.  Her courage to push limits as a country star hopeful and deliver an unexpectedly amazing performance made me think of my 2014 business plan goals.


Business planning for 2014 will need to be flexible and SIMPLE for Efficacy Plus, here are a few goals I’ll be implementing.

Plan to COMPLETE at least 3 things each day.  You read that correctly.  If overwhelming task lists are staring at you a feeling of defeat sneaks up slowing momentum and progress. Completing high importance business tasks daily gives me time and energy to focus on what is critical for that day then move on to the next priority.

Keep blogging. Companies that blog more than 15 times a month get 5 times more web traffic and 10 times more inbound leads. (from Hubspot report 2012)  During the mixer I attended a fellow business owner shared his excitement about winning a new customer because of his blog.  Providing relevant industry trends, tips, and sharing more about my brand will be a continued activity.   Reading statistics then actually speaking to REAL business owners benefiting solidifies why blogging for business is a must.

Stay active in local market.  The last quarter of 2013 has been full of new relationship building opportunities.  Many of the business owners I’ve met are looking for help with marketing and blogging.  It’s been enlightening to understand how and why providing project support for these folks will truly help them grow their brands and ultimately increase revenue

These are just a few of the items going into my 2014 business plans.  How do you plan to “roar” into business for 2014.  I’d love to hear from you!!





    Find more about me on:
  • twitter
  • facebook
  • googleplus
  • linkedin
  • pinterest
  • skype
  • youtube

Hello, dear readers! While the vast majority of internet users are as lovely as yourselves, sometimes things can go a little sideways. I've created these guidelines for interacting with this space and keeping it a joy to come back to again and again. :-)


Please note that all of the written content and photos found on this site are created by yours truly (unless otherwise noted) and should never be repurposed or used without expressed permission. Please feel free to contact me here, if you have any questions.


It's true: Efficacy Plus contains the occasional affiliate link. This means that I may get a teeny, tiny commission on the sales of products linked to throughout the site. These commissions help to keep this site up and running. Please know that I will never write about or endorse something that I wouldn't use myself.


On occasion, you'll notice sponsor ads in the sidebar of Efficacy Plus. These folks have paid a small amount for ad placement and are called out once a month in posts dedicated to my lovely supporters. That said, I rarely post sponsored content. Should you come across sponsored content, you will notice that I have added a full disclaimer. Rest assured, I will never write about a product or service that I wouldn't use myself.


All comments on this blog are moderated. I've done my best to create a positive place to discuss the things I enjoy with other fun-loving, positive people. I reserve the right to remove comments that do not fit my goals for this space.

Leave a Reply

Your email address will not be published. Required fields are marked *