Google Authorship was a must for many content marketers. Many (including myself) hurriedly added this tool to our websites hoping to yield more SEO. Though many of us didn't fully understand it's relevance we knew it was important.
As is the case with all new technology things change and evolve. Google Authorship is no different. In fact you'll hear in this show data reveals this experiment didn't yield exactly what they had hoped. This video really goes into the specifics of the state of this tool.
Is Google Authorship something you have yet to add to your website? See tips here to get started…
Have a great week!